Freight brokers and truckers go hand-in-hand like peas in a pod. Right? Wrong? Actually, both. Here's why. Many truckers deal with freight brokers every day for all their loads. Further, many truckers are becoming their OWN broker to cut out the middle man and put that money in their pocket.
It is a mistake, however, to think that just because you are in trucking that you know how to broker freight. There is a connection between brokering and trucking. Yet, there is a big difference as well.
Truckers move cargo AFTER someone else usually finds the cargo. Freight brokers, however, FIND the cargo and then FIND AND COORDINATE with the truck to move the cargo. This is a huge difference. The trucker focuses on moving the cargo - the broker focuses on coordinating the move between the shipper and the truck.
I often see other freight broker training schools focus much of their promotional material on TRUCKS and trucking. However, this is only half the story. They lose the focus on COORDINATING the move between two separate entities.
If you were to go to my website to learn about freight brokering, you would find little emphasis on TRUCKING and a whole ton of focus on BROKERS WHO ARE COORDINATING the move.
Check it out at http://www.atexfreightbrokertraining.com
The more you understand the concept or the big picture, the better you are at learning the details.









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